# SimplyBook.me pricing 2026: plans, hidden extras and a free alternative > SimplyBook.me pricing for 2026: every plan, booking and feature limits, paid extras like SMS and custom domain, and a free alternative with no booking cap. - **Authors**: Kirti Gulati - **Published**: 2026-11-10 - **URL**: https://www.neeto.com/neetocal/blog/simplybook-me-pricing - **Page title**: SimplyBook.me pricing 2026: plans and hidden extras - **Meta description**: SimplyBook.me pricing for 2026: every plan, booking and feature limits, paid extras like SMS and custom domain, and a free alternative with no booking cap. - **Keywords**: simplybook.me pricing, simplybook pricing, simplybook.me free plan, simplybook.me cost, simplybook.me alternative, and simplybook.me sms --- SimplyBook.me pricing has five plans: Free, Basic at $11.90 a month, Standard at $24.90 a month and Premium at $49.90 a month, all billed yearly, plus a custom Enterprise plan. Each plan caps your included bookings, providers and custom features. SMS credits and a custom domain are paid separately on every plan. Those extras add up. A 6-therapist studio sending about 400 SMS reminders a month pays about $801.80 in year one: $298.80 for Standard, $384 for SMS credits and $119 for a custom domain. On NeetoCal, the plan, the custom domain and unlimited bookings are free. Texts still cost money, but you pay Twilio or Telnyx directly. Removing NeetoCal branding for 6 people would add $180 a year. See the [NeetoCal vs SimplyBook.me comparis](https://www.neeto.com/neetocal/compare/simplybook-me-alternative)extras,[on](https://www.neeto.com/neetocal/compare/simplybook-me-alternative). ## SimplyBook.me pricing plans at a glance All SimplyBook.me prices are from the official [SimplyBook.me pricing page](https://simplybook.me/pricing), as of November 2026, in US dollars. | Plan | Billed yearly | Billed monthly | Included bookings | Providers | Custom features | | --- | --- | --- | --- | --- | --- | | Free | $0 | $0 | 50 | 1 | 1 | | Basic | $11.90 a month | $13.90 a month | 100 | 5 | 3 | | Standard | $24.90 a month | $29.90 a month | 500 | 15 | 8 | | Premium | $49.90 a month | $59.90 a month | 2,000 | 30 | Unlimited | | Enterprise | Custom | Custom | Custom | Custom | Unlimited | | NeetoCal | $0 ($30 per user per year to remove branding) | $0 ($5 per user per month to remove branding) | Unlimited | Unlimited team members | No feature limits by plan | Unlike most scheduling tools, SimplyBook.me does not price per user. You pay per plan, and the plan sets how many bookings and providers (the people or resources clients book) you can have. SimplyBook.me says yearly billing saves 17%. ## A free alternative to SimplyBook.me: NeetoCal NeetoCal suits businesses that keep hitting SimplyBook.me's booking, provider or custom feature limits. It is free for unlimited team members, with unlimited scheduling links and no booking cap ([NeetoCal pricing](https://www.neeto.com/neetocal/pricing)). Payments, [session packages](https://www.neeto.com/neetocal/features/meeting-packages), recurring meetings, round robin and a custom domain are all on the free plan. Payments run through Stripe, PayPal, Razorpay, UPI, Apple Pay, Google Pay and Dodo, with 0% commission from NeetoCal. [Intro pages](https://www.neeto.com/neetocal/features/intro-pages) give you a mini website where clients browse your services and book. The only paid option removes NeetoCal branding and adds custom CSS, at $5 per user per month or $30 per user per year. NeetoCal has no point of sale or accounting integrations and makes no HIPAA claim. If you need those, SimplyBook.me may suit you better. ## What each SimplyBook.me plan includes Each tier includes everything below it. - **Free:** booking website, booking widget, admin app and a WordPress widget. - **Basic:** adds the client app, payments, deposits, tips and point of sale. - **Standard:** adds a branded client app, HIPAA and SAML single sign-on. - **Premium:** adds Payments PRO (refunds, payment links and saved cards), QuickBooks, FreshBooks and Xero integrations, and white label for the page footer. - **Enterprise:** adds multi-location management, an account manager, a queue manager, a high-load API, custom contracts, full white label and a choice of data location. ## The custom feature limit most people miss SimplyBook.me has a menu of optional "custom features" you switch on, such as intake forms or coupons. Each plan limits how many you can turn on at once: 1 on Free, 3 on Basic, 8 on Standard and unlimited on Premium and Enterprise. On Basic, turning on intake forms, coupons and memberships uses all three slots. A fourth means upgrading to Standard, even if your booking volume has not changed. Most custom features are available during the free trial. SimplyBook.me lists Coupons and Gift Cards, HIPAA, Import Clients and Point of Sale as exceptions. ## The hidden extras: what costs more SimplyBook.me says custom domain names, SMS gateways and SMS credits are not included in the subscription fee. These are the paid extras on its pricing page. | Extra | Price | | --- | --- | | SMS credits | $8 for 100 | | WhatsApp credits | $8 for 100 | | AI voice booking | $8 for 100 credits | | Extra bookings | $4 for 100 | | Social media and ads | $11 a month | | Custom domain with 3 years of SSL | $119 | | Your own SMS gateway | $149 | | Account manager help | $100 an hour | | Full setup service | From $499, includes 4 hours of help and 2 months of Premium | ## What a team really pays: SimplyBook.me cost example Take a massage studio with 6 therapists. Basic allows only 5 providers, so the studio needs Standard. It sends one SMS reminder for about 400 bookings a month. - Standard plan, billed yearly: $24.90 x 12 = $298.80 a year. - SMS credits: 4 packs of 100 a month, so $32 a month or $384 a year. - Custom domain: $119, which covers 3 years. Year one comes to about $801.80, and the SMS credits cost more than the plan. If the studio needs more than 8 custom features or grows past 15 providers, it moves to Premium at $598.80 a year before extras. ## When is SimplyBook.me worth paying for? SimplyBook.me is a good fit when you want point of sale, memberships and accounting integrations in one tool, when you have many providers but low booking volume, when you need HIPAA (from Standard), or when you run several locations and want Enterprise. It is less of a fit if you send lots of SMS reminders, take more bookings than your tier includes, or keep hitting the custom feature limit. ## FAQ ### Is SimplyBook.me free? Yes. The free plan includes 50 bookings, 1 provider and 1 custom feature. Payments start on Basic. ### How much does SimplyBook.me cost a month? Basic is $11.90, Standard is $24.90 and Premium is $49.90 a month billed yearly, as of November 2026. Billed monthly, they are $13.90, $29.90 and $59.90. ### Are SMS reminders included in SimplyBook.me? No. SMS credits are sold separately, at $8 for 100 credits. ### Is there a free alternative to SimplyBook.me? Yes. NeetoCal is free for unlimited team members and bookings, with payments, packages and a custom domain included. You pay only to remove NeetoCal branding, and SMS is billed by your Twilio or Telnyx account.