---
title: "Meta Pixel for Booking Conversion Tracking | NeetoCal"
description: "Connect Meta Pixel to NeetoCal to track scheduling page views and booking events, so Meta can optimize your ads for completed bookings."
canonical_url: "https://www.neeto.com/neetocal/features/meta-pixel-integration"
markdown_url: "https://www.neeto.com/neetocal/features/meta-pixel-integration.md"
---

# Meta Pixel for Booking Conversion Tracking | NeetoCal

Connect Meta Pixel to NeetoCal to track scheduling page views and booking events, so Meta can optimize your ads for completed bookings.

## Overview

The Meta Pixel integration sends page views and booking events from your NeetoCal scheduling pages to your Meta Pixel. Booking events cover each step: opening the link, picking a slot, filling in details, submitting payment, and completing the booking. They are on by default when you connect.

This lets Meta optimize your Facebook and Instagram ads for completed bookings rather than page visits, and shows how much revenue each scheduling link brings in. Connect a workspace pixel from the Admin Panel by pasting your Pixel ID, with no code to install.

Agencies can also connect a separate pixel to a single scheduling link or intro page, for example to send one client's bookings to that client's own pixel. NeetoCal prevents the same pixel from being connected twice, so bookings are not double-counted.

## Links

-   [Human page](https://www.neeto.com/neetocal/features/meta-pixel-integration)